Paul Hawes

Director, Growth & Strategic Partnerships

Fresh Tracks Canada

Global tourism leader, chief marketer and growth strategist with proven success. Humble, Sincere, Authentic.rnrnExtensive global business development and story-telling brand marketing experience – managing national, state/provincial and city destination marketing organisations - delivering attributable, commercial results via digital-first, data-led research. rnrnEnergetic and strategic C-Suite Professional with a successful career history and ability to visualise both short and long-term objectives. rnrnGuiding diverse teams, developing award-winning, global marketing campaigns, growing brand trust, driving conversion and key measurable economic drivers for stakeholders.